January 9, 2025

EDITOR'S NOTE

A new year means countless new product launches. I’ll be covering what’s worth it in the upcoming weeks, but in the meantime, here are two items sitting in my Target cart:

• Blogilates x Target. The brand went viral when Taylor Swift wore their tennis skort, and now you can get a similar one (along with tons of other affordable athleisure) at Target.

• Poppi’s newest flavor, Cream Soda, which is only available at Target for a limited time.

Random PS that’s too good to not share: Reformation is currently offering up to 70% off.

—Margo Ghertner / Associate Editor, Commerce / Atlanta, GA

Margo here. You’ve heard us scream from the rooftops about how obsessed we are with EBY. And with good reason: when wearing their bras, bralettes, and seamless underwear, our editors aren’t going about their days dealing with uncomfortable digging or awkward wedgies. If one of your goals for 2025 is to stay as comfortable as possible, use our code SKIMM20 for 20% off sitewide.

Three Totally Random Things

Check out three totally random things we’re loving this week:

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(Not So) Silly Little Treat

In our series (Not So) Silly Little Treat, Skimm’rs share the joy-sparking products they’re buying during the week. Today’s submission? A guided journal for beginners.

“I wanted to do something for myself that prioritized my well-being and mental health, and this Everyday Positive Journal from Season Journals is such a great find! Every morning, I sit with my coffee and spend about 5 to 10 minutes reflecting and thinking about the day ahead. The prompts aren't overwhelming, and they encourage me to be kind to myself and those around me.” —Lauren N., 34, Brooklyn, NY

Bookmark This

💗 This $12 tool gets out knots while feeling like a scalp massage.

🧈 A luxurious pre-shave step for smooth legs.

🏓 A ship-fast gift for the friend who’s obsessed with pickleball.

💸 This jacket looks just like that Khaite one everyone has (at a fraction of the cost).

🥗 An unexpected ice cream launch from Jeni’s.

Early Access

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